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Meet A.R.E.A: a Smarter Way to Sell Real Estate

Key FeaturesA.R.E.A Innovative Features

Interactive 3D Exploration

Buyers no longer have to rely on static images or generic renderings. With A.R.E.A, they can fully explore each project in a dynamic 3D environment—navigating developments, switching between units, exploring amenities, and visualizing the surrounding area in real time. The integrated Sunpath Calculator also lets them simulate how natural light interacts with each space throughout the day and across seasons, helping them assess exposure, orientation, and shading to make more informed decisions.

For real estate professionals, A.R.E.A offers a more compelling and immersive way to present unbuilt properties. It keeps buyers engaged longer, communicates value more effectively, and elevates the overall sales experience—whether used in meetings, embedded on a website, or shared remotely.

Customization & Visualization

A property isn’t just about walls and spaces—it’s about how buyers see themselves living in it. A.R.E.A allows buyers to customize finishes, materials, and furniture layouts in real time, creating a personalized experience that strengthens their emotional connection to the property.

With just a few clicks, clients can experiment with different flooring, cabinetry, countertops, and even furniture arrangements. This helps them make decisions faster and reduces uncertainty about how a space will look and feel. For developers and sales teams, this eliminates the need for endless physical samples or separate renderings, streamlining the sales process and making personalization a seamless part of the buyer’s journey.

Real-Time Data Integration

Keeping pricing and availability up to date can be a challenge, but A.R.E.A simplifies this by automatically syncing with live databases. Sales teams no longer have to rely on outdated PDFs, printed brochures, or manual updates — A.R.E.A ensures that clients always have the most accurate information at their fingertips.

As buyers explore properties, they can see real-time pricing, availability status, and relevant updates, allowing them to make informed decisions on the spot. This feature not only improves transparency but also builds trust with buyers, reducing hesitation and accelerating the decision-making process.

Seamless Accessibility

One of A.R.E.A’s biggest advantages is its ease of use. Unlike other 3D tools that require heavy software downloads or complex installations, A.R.E.A is 100% browser-based, meaning it works seamlessly on any modern device without additional setup.

Whether buyers are exploring properties in a sales office, from home, or on the go, AREA ensures that they can access a high-quality, interactive experience without barriers. Developers and agents can embed AREA directly into their website or sales platform, making it an integral part of the digital sales process. This ensures that potential buyers always have instant access to their dream home, no matter where they are.

Visual Content Creation

A.R.E.A. includes a powerful Content Creator Tool that allows teams to generate high-quality marketing visuals directly from the platform. Without needing third-party software or renders, users can capture HD images of any space—interior or exterior—with full control over camera angles and lighting. The tool automatically hides interface elements, delivering clean, polished visuals ready for use in presentations, brochures, or online campaigns.

This feature not only saves time and resources, but also ensures consistency between what buyers see during the sales process and the materials they receive. Whether highlighting the ambiance of a sunlit living room or showcasing different finish options, the Content Creator Tool empowers sales and marketing teams to produce impactful, brand-aligned content in seconds.

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Sell Faster. Engage More. Stand Out

FAQsFrequently Asked Questions

The process is simple and efficient. To develop a project, we need the following:

  • Architectural documentation (BIM or CAD models).
  • High-quality images (optional but recommended).
  • Quality specifications (materials, finishes, design details).
  • Sales floor plans and unit data (pricing, availability, unit layouts).

Hovi takes this standard documentation and transforms it into a fully interactive, sales-driven 3D experience.

The process is simple and efficient. To develop a project, we need the following:

  • Architectural documentation (BIM or CAD models).
  • High-quality images (optional but recommended).
  • Quality specifications (materials, finishes, design details).
  • Sales floor plans and unit data (pricing, availability, unit layouts).

Hovi takes this standard documentation and transforms it into a fully interactive, sales-driven 3D experience.

The standard timeline for full implementation is approximately 8–10 weeks, assuming all required documentation is provided at the start of the project. However, since each project has its own complexity, our team reviews every case individually to define the most accurate schedule. If modifications or additional features are needed, timelines may vary.

Yes! Hovi provides dedicated technical support to ensure smooth operation throughout your use of the platform. Our team is available for troubleshooting, system updates, training sessions for sales teams, and ongoing maintenance.

Additionally, we can assist in sourcing the right hardware for your setup, and even offer guidance on designing or adapting your sales office to create the ideal presentation environment.

Yes, A.R.E.A. is optimized for a wide range of devices, including desktops, laptops, tablets, and mobile phones. However, because it’s a high-performance application, we recommend using a desktop device for full interactivity and smooth operation.

That said, the tool can also be accessed on any device via a streaming service, allowing for seamless performance on mobile and tablet without sacrificing quality. We handle the entire streaming setup and integration, so your team and clients can focus solely on the experience.

Absolutely! AREA allows real-time customization of finishes, materials, furniture layouts, and lighting conditions. Buyers can explore different interior configurations to personalize their future home before making a decision.

Additionally, the platform offers a “Content Creator Tool”, enabling sales teams to capture high-resolution images of different interior setups for marketing purposes.

A.R.E.A integrates with external databases and CRMs to ensure that pricing, availability, and other key details are automatically updated in real time. This means:

  • No need for manual updates.
  • Clients always see the latest, most accurate property information.
  • Seamless synchronization with CRM and property management systems.

However, not all CRMs allow direct integration. Our team will assess your existing systems to determine compatibility and define the best approach for seamless data synchronization. If direct integration is not possible, we can offer alternative solutions to keep your sales information up to date efficiently.

For optimal performance, we recommend using a Windows-based system with the following specifications:

  • Operating System: Windows 10 (64-bit) or newer.
  • Processor (CPU): Intel Core i5 or AMD Ryzen 5 (4.0 GHz or higher).
  • Memory (RAM): Minimum 16GB RAM.
  • Graphics Card (GPU): Dedicated GPU with 12GB VRAM (NVIDIA GeForce 4070 or equivalent).
  • Storage: SSD with at least 256GB of available space.
  • Internet Connection: Stable broadband connection recommended for real-time updates & streaming options.

Absolutely! AREA offers a Custom Corporate UI, allowing you to:

  • Incorporate your company’s branding, colors, and logo.
  • Create a seamless, corporate experience for your clients.
  • Ensure consistency across all digital sales materials.

Hovi prioritizes data security with advanced protocols and server protection. All project data is securely stored and handled in compliance with industry-standard privacy regulations.

  • No unauthorized access to project files or sensitive client data.
  • Secure cloud storage with restricted access for authorized users only.
  • Real-time backup systems to ensure no data is lost.

Upon full payment, the client holds exclusive ownership of the developed 3D sales tool and all associated content. However, Hovi retains the right to showcase non-project-specific demonstrations for promotional purposes, unless otherwise agreed.

The cost of A.R.E.A depends on the specific needs of each project, including size, complexity, level of customization, and additional features. Before providing a quote, our team will analyze your project requirements to determine the best implementation approach and pricing structure.

  • Pricing varies based on project scope and desired integrations.
  • Additional features such as custom UI, mobile-ready interfaces, and streaming services can be included as needed.
  • We conduct a detailed assessment to ensure A.R.E.A is tailored to your sales process.

Yes. To maintain optimal performance, a small maintenance and hosting fee is required. This covers:

  • Hosting of the project on secure servers.
  • Continuous updates, bug fixes, and performance optimizations.
  • Technical support and CMS management.

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